◀ bigdata
 

Tweets Are The Fruit Flies Of Consumer-Facing Data Science—For Better and Worse

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Businesses are plunging headlong into the age of social listening analytics without fully thinking through the many issues surrounding the quality of this intelligence. There is plenty of valuable customer intelligence to be had from filtering the social firehose. However, the overwhelming volume, velocity and variety of noise is always threatening to drown out the signals you’re attempting to isolate.Data scientists are our experts in filtering the flow of social intelligence. Like any human who’s shouldering a heavy workload, the data scientist might find it tempting to follow the path of least resistance, especially when it involves access

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05 Sep
IBM big data @IBMbigdata
Blog: Tweets are the fruit flies of consumer-facing data science—for better and worse http://t.co/7C7TBK3NVH by @jameskobielus #bigdata
05 Sep
Coney @ConeyNL
RT @IBMAnalytics: Blog: Tweets are the fruit flies of consumer-facing data science—for better and worse http://t.co/7LPhUIDh7s by @jameskob…
05 Sep
Michael Cavaretta @mjcavaretta
Key: representation bias. MT @jcanistrum: Tweets = Fruit Flies #DataScience #bigdata http://t.co/joTT7mvLsw ht @jameskobielus @zeynep
05 Sep
jameskobielus @jameskobielus
New #IBM jk blogpost: "Tweets Are The Fruit Flies Of Consumer-Facing Data Science—For Better and Worse" (http://t.co/HdrQXnUBZC)